#WGWTD

Creative Director / Writer

Timing is everything. The results of the 2024 Presidential election set the table.

People were exhausted. Communities were stressed. and like it or not, the immediate future had been determined.

While some took a minute to catch their breath, the organization lead by one of the greatest orators in history put together a fundraising campaign for the opening of the Obama Presidential Center.

We developed a rally cry for the South Side of Chicago based in community, family and uplift.

Credits: Director: Rodney Lucas, Photographer: Agency: Kin, Producer: Creative Directors: Shabazz Larkin, Charles Hall

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